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An Introduction to Verbal Behavior

Norman Peterson
B.F. Skinner’s book Verbal Behavior provided a conceptual framework for both researchers and clinicians interested in human language. That book had two major components. First, it introduced a set of new concepts for classifying and analyzing verbal behavior. Second, it then used these new concepts to develop an innovative and profound analysis and interpretation of factors that account for the behavior of an individual speaker. However, much of the power and intricacies of that analysis are lost if the introductory material is not mastered first. This tutorial—based on a programmed instructional text of the same name first published by Behavior Associates, Inc. in 1978—provides a way to quickly and thoroughly master those concepts with a fully interactive, multimedia introduction to verbal behavior.
Dr. Norm Peterson recently retired as the Director of Operations at the Foundation for Behavioral Resources. He earned his Ph.D. in Psychology from Western Michigan University, where he was one of the first graduates of that department’s doctoral program in Behavior Analysis. Prior to his work at the Foundation, Dr. Peterson also served as a faculty member at Western Michigan University and as a senior HR Consultant at Consumers Energy.

Module Content

Expand All
Introductory Concepts
Elementary Relationships
Extensions of Verbal Behavior
Multiple Controlling Relationships
Building on the Elementary Relationships
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